• Home
  • About
  • Archive
Ken Schafer

I’m an artist and entrepreneur living in
Toronto, Canada whose principle interests
are music, art, design, technology.

Bookmark


Are You Saying “No” When You Could Be Saying “Yes” in Your Web Forms?

Error messages seem like an unimportant and incredibly boring part of crafting a user experience. But the tonality of error messages can swing the experience around from an almost certain abandonment to a conversion. Some years ago, while checking in at the airport in Stockholm on my way to the…

Continue Reading →