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What Happens If Banks Help Their Customers Instead Of Trying To Trick Them? | Co.Exist: World changing ideas and innovation
Josh Reich 02.21.12 10:00 AM There are 6,000 banks in America, but four national banks dominate. As a society we tend not to discuss financial matters, nor do we have a framework for rational comparison among different bank brands. So, we rely on things like headline interest rates when we choose…