ThinData CEO (and past Five Questions interviewee) Chris Carder, just sent word about an interesting extension of ThinData’s business:

Last Thursday, we announced a joint venture in equal partnership with Montreal-based e-relationship marketing expert, René Godbout to form ZenData Marketing. René, previously Director of Marketing with Montreal-based Aeroplan, brings his 30 years’ experience in marketing and CRM to the venture including consumer marketing experience with Bell Canada and Radio-Canada television network. ZenData will provide e-relationship marketing services to Quebec brands. The relationship between companies extends ThinData’s commitment to providing permission-based email marketing nationally. The presence of ZenData does not change our existing client relationships in any way. It does, however, increase our ability to service Quebec based accounts.

The full press release announcing ZenData is on the ThinData web site and the bilingual Zendata.ca site is now live.

---

Originally published at www.onedegree.ca on September 20, 2006.