While checking the weather the other day I noticed that “the Weather Network” is running in-house banner ads pointing to “allchannelalert”.

The site is a public awareness/lobbying site to support The Weather Network’s “CRTC filing” to run a service to provide severe weather warnings across all channels (hence the name of the site). I thought this was a smart move and particularly liked the “madlib” “letter writing campaign” page that offers to mail your letter of support to the CRTC for you.

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Originally published at www.onedegree.ca on April 18, 2006.