Fascinating ad campaign currently running all over the web for Linux (by IBM). You should watch the ad on their site:

“If Linux were a person, he would be growing, fast. Taught by the best. Gaining wisdom beyond his years. And sharing. He would be in business, education, government and homes. He would be a nine-year-old boy changing the world.

The spot has some cameo appearances by Coach John R. Wooden, Sylvia Nasar, Penny Marshall and Muhammad Ali.