Even Amazon Can’t Sweat ALL The Details

While I think of “Amazon” as a company that really gets what it takes to do business online, even they can make the occasional mistake. Those nice folks in the e-mail marketing group at amazon.com just sent me one of those “because you bought… we thought you’d like to know about…” messages pointing out that “The Criterion Edition of Late Spring” is about to be released.

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Can you spot the problem? On the site, the price is $39.99 while in the e-mail it says “$39.95+$0.04 sourcing fee”. Oops. I’m really not picking on Amazon here, just giving you something to point to the next time you send an “oops” to your list. Just show this to your boss and let her know that even Amazon can’t sweat all the details!

Originally published at www.onedegree.ca on April 25, 2006.